
Photo © Sara Götz
I am Sym, Simona Casolari, and I work in the visual communication field
I have been doing it with passion for several years, for companies, startups and entrepreneurs with a story to tell. My greatest satisfaction? My clients’ feedbacks.
In my toolbox you will find: utensils for conceiving logos and visual identities, pencils for drawing characters and illustrations, graphic and layout supplies, and video creation tools. I also deal with editorial newsletters planning and management, and website development.
Curiosities
To get to know me a little more, here are a couple of funny and unusual anecdotes about myself.
(Ps. Yes, I’m the one who draw the illustrations below)

Born and raised in Italy, I have worked in Dublin, Paris, San Francisco and the Caribbean. At the moment I live and work in Montpellier.

I moved to Dublin without being able to articulate a sentence in English and to Paris without speaking a word of French. Today I am fluent in both languages.

I went to a meeting in Silicon Valley on a two-seater plane. And for a short distance the pilot let me have the controls.

I developed my first website at the age of 16, in pure HTML. It was very fast and, I must admit, not so pretty either.

I love cartoons and I like watching them over and over again, always as if it was the first time.

Happy clients
Over the years I had the pleasure of working with truly outstanding business and entrepreneurs such as Audi, de Grisogono, Diesel, Lardini, L’Oréal Paris, and more. For them, I dealt with graphic design, digital product development, newsletters and editorial planning, illustration, marketing strategies, website and e-commerce development.
And I keep doing so with passion and dedication.







★★★★★
“For several years we have been relying on Simona to take care of our email marketing service. Thanks to her experience, she always manages to give us excellent advice on the strategies to be adopted, and provides very relevant data analysis. Competent, rigorous and punctual, she has helped to make our newsletters one of the digital marketing activities with the highest return on investment.”
Brand Manager
Lardini S.p.A.

★★★★★
“We have been collaborating with Simona for about 4 years on a very interesting school safety project. Together, we imagined two illustrated characters, Leo and Charlotte, with a real episode-structured story and the desire to make them grow year on year. Simona is a brilliant, creative, attentive, and very professional person. It’s a real pleasure to work with her!”
Responsabile Marketing, Comunicazione e Responsabilità sociale d’impresa
Keolis Courriers du Midi

★★★★★
“Simona’s creative and technical skills have fully contributed to the success of our business goals for over 6 years. Perfectly aware of the challenges of each brand, she realizes our graphic projects clearly and effectively. Thanks to her multidisciplinarity, we can also count on her illustration talents to communicate complex issues to the wider public.”
Marketing and Communication Manager
Clinique de Genolier

★★★★★
“Working with Simona is always a real pleasure! I have contacted her several times for the creation of websites, printed graphics, and for the creation of a photographic calendar. The multiple exchanges we had were very constructive, the deadlines always met. Simona has shown incredible responsiveness and her proposals are always very relevant and original.”
Author and photographer
www.yanncorby.fr